A minute saved, is a minute earned. After December's busy happenings, this is the time of the year that I have to really plan ahead to get everything accomplished. For me, it all starts in the kitchen.

As you all know, Blue Bell is continuing its rollout with the biggest amount of our stores receiving their product on Monday, December 14. To celebrate and welcome Blue Bell back, we are having 12 days of Brookshire Brothers and Blue Bell deals! To participate in these daily deals, simply enter your Celebrate ID (10-digit phone number) at checkout. If you are not a Celebrate member, sign up today! Follow the link here and create your account to begin immediately saving ->> CREATE ACCOUNT

As the holiday season is nearing, we are encouraging our customers and employees to share their traditions. We hope you enjoy the tradition of Las Posadas and encourage your family to participate with us this year!

Donut holes never tasted so good! Read more for a great hard apple cider kick to the traditional Christmas dessert.

Skip the turkey and dressing leftovers and prepare this dish for your family tonight!

Christmas season is here! Bring on the twinkle lights, hot chocolate by the fireplace, and fun times with family and friends at a myriad of Christmas parties. With all the hustle and bustle, it’s easy to get overwhelmed by party details. Whether you’re serving adults or a roomful of kiddos, keep things simple and quick with a few make-ahead appetizers and a decked out hot chocolate bar. Here are two crowd pleasing party appetizers and my favorite recipe for homemade hot chocolate mix.

Exciting changes to your Celebrate coupons are here! No need to worry when you don't have a printer, or when you're out of ink...you can now use your Celebrate coupons by entering your 10-digit phone number at checkout! That's right, you don't have to print your Celebrate coupons any longer! Just check your Celebrate email weekly to see the coupons for that week, purchase the qualifying items, enter your phone number, and redeem your coupon. It's really that simple.

This salty-sweet mix has all the highlights of happy hour: popcorn, pretzels, cocktail peanuts and beer.

The perfect post Holiday wind down...try this recipe from Cupcake Vineyards!

Our Christmas Elf, Jingle, is ready to celebrate! Either pick up a coloring sheet in store or print one here to enter for a chance to win up to $100 Visa Gift Card!